NYADO is a social enterprise, which means that we utilize a business mindset and tools to ensure the financial sustainability and longevity of our work. We treat each one of our music films as a venture with its own tailored business model that is directly linked with maximizing social impact. Any profit generated from our productions is redirected towards social and environmental projects.
NYADO’s music films are more than just powerful musical and visual creations. Their core objective is to inspire and mobilize the general public into action that produces measurable positive impact. Our productions are supported by companies and organizations that have pledged and proven to take tangible game-changing actions to solve some of our world’s most pressing challenges. In turn we celebrate them in our campaigns.
By changing culture, you can create lasting impact. NYADO uses mainstream mediums and universal themes to penetrate popular culture, bringing attention to global issues and transforming the narrative around them. We also leverage the diversity of our international collective. Each member brings the richness of their culture to our work, making our messages relatable to a wide audience. Together we create something truly global.